You’re Spending Money on Ads. Do You Know What’s Working?
Most small business owners run ads because they feel like they should. They boost a Facebook post, set up a Google campaign, and hope for the best. The money goes out. Sometimes calls come in. But you can’t tell which ad brought which customer.
Guessing Isn’t a Strategy
You set a budget. You pick some keywords or target an audience. You let it run for a month. Then you check and see you spent $500. Did it work? Maybe. You got some calls. Were they from the ads? You’re not sure.
So you keep spending because stopping feels risky. And you keep guessing because the dashboards don’t make sense and you don’t have time to learn them.
Meanwhile, half your budget might be going to clicks that never turn into calls. And you’d never know.
That’s not your fault. Ad platforms are designed for marketing teams with hours to optimize. You’re running a business.
How it works
We Audit What You Have
If you’re already running ads, we look at what’s working and what’s wasting money. If you’re starting from scratch, we set up campaigns based on what your customers actually search for.
We Set Up Tracking That Makes Sense
You’ll know which ad brought which call. Not vanity metrics like impressions and clicks. Real numbers: calls received, appointments booked, cost per lead.
We Optimize Every Month
We adjust bids, swap out underperforming ads, test new copy, and shift budget to what’s actually bringing in work. You don’t touch any of it.
We Report in Plain English
No 30-page dashboards. A clear summary: here’s what we spent, here’s what it brought in, here’s what we changed. You’ll read it in 2 minutes.
What you get
- Google Ads search campaigns targeting high-intent local searches
- Facebook and Instagram awareness campaigns for your local area
- Google Business Profile optimization for local search
- Real tracking: calls received, appointments booked, cost per lead
- Monthly optimization of bids, copy, and budget allocation
- Plain English monthly reports you can read in 2 minutes
The numbers
$400
Ad spend generated $3,150 in revenue in one example
QuickOutcomes client scenario
23
Calls generated from a targeted Google campaign
QuickOutcomes client scenario
9
Jobs booked at $350 average from those 23 calls
QuickOutcomes client scenario
Common questions
It depends on your market and your goals. Most of our clients spend $300 to $1,000/month on ad budget (that’s separate from our management fee). We’ll recommend a starting budget based on your industry and location. And if we don’t think ads are the right move for your business right now, we’ll say so.
You can. A lot of business owners do. But most spend 2-3 hours a week managing campaigns, don’t optimize regularly, and can’t tell what’s working. If your time is worth more than the management fee, it makes sense to hand it off. And our optimizations usually pay for the fee in saved waste alone.
Google search ads can generate calls within the first week. Facebook awareness campaigns take longer to build momentum. We set realistic expectations upfront and report results monthly so you always know where things stand.
Stop Guessing Where Your Ad Money Goes
If you’re running ads and can’t tell what’s working, or you’ve been meaning to start but don’t know where, let’s talk. We’ll review what you have (or don’t have) and tell you honestly whether ads make sense for your business right now.
Book Your Free Check-UpQuickOutcomes, Essex Junction, Vermont